Dec 30, 2021 63% say they are “totally capable” of developing an RFP based on content they find themselves By Passle Admin New research from Forrester tells us that 68% of B2B buyers prefer to conduct online research on their own, with 63% of them doing so...
Dec 30, 2021 Best practice for Legal Thought Leadership By Charles Cousins Over the past month or Passle has undertaken a detailed evaluation of the online presence of the Top 200 UK Law Firms. In this research...
Dec 30, 2021 Building a firm-wide process for expert insights By Samuel Page Experts, by nature of their knowledge and market understanding, are in high demand. Expert content is often the last thing on their...
Dec 30, 2021 Engaging buyers when it matters, early in their journey By Passle Admin Spend any time analysing buyer behaviour and you'll come across the assertion that buyers are reaching out to sellers later in their...
Dec 30, 2021 Why should I move my Passle onto a subdomain of my website? By Passle Admin A one minute guide to this popular question!
Dec 30, 2021 The value of the personalised approach By Passle Admin With customer expectations at an all-time high, the need for a personalised and differentiated offering is more important than ever.In a...
Dec 30, 2021 The Passle Process By Adam Elgar Passle makes it easy to demonstrate your clear understanding of your clients' concerns and of the industry pressures that they are under....
Dec 30, 2021 Reaching the people that count By Samuel Page In B2B, there are often a finite group of people you are actually trying to sell to and influence. In some extreme cases, that might be...
Dec 30, 2021 Powerful headlines - 11 top tips By James Barclay We are often asked about Headlines and what makes a good one. The list below is a great reference for anyone looking to improve their...