Dec 30, 2021 63% say they are “totally capable” of developing an RFP based on content they find themselves By Passle Admin New research from Forrester tells us that 68% of B2B buyers prefer to conduct online research on their own, with 63% of them doing so...
Dec 30, 2021 Best practice for Legal Thought Leadership By Charles Cousins Over the past month or Passle has undertaken a detailed evaluation of the online presence of the Top 200 UK Law Firms. In this research...
Dec 30, 2021 The value of the personalised approach By Passle Admin With customer expectations at an all-time high, the need for a personalised and differentiated offering is more important than ever.In a...
Dec 30, 2021 The Passle Process By Adam Elgar Passle makes it easy to demonstrate your clear understanding of your clients' concerns and of the industry pressures that they are under....
Dec 30, 2021 The Passle Guide - Getting started and best practice By Passle Admin If you are new to Passle and are looking at creating your first post, the Passle guide is for you. This guide walks you through how to...
Dec 30, 2021 The basics of a good Passle post By Samuel Page Not all Passle posts are created equal. Learning how to write an insight that will hit the mark takes some time and a good understanding...
Dec 30, 2021 Reaching the people that count By Samuel Page In B2B, there are often a finite group of people you are actually trying to sell to and influence. In some extreme cases, that might be...
Dec 30, 2021 Performing under pressure - A lesson from sport By Charles Cousins My former teammates at Great Britain Rowing have just returned from what is arguably one of the toughest regattas of the 4-year Olympic...
Dec 30, 2021 People & knowledge - a firm's most powerful asset By Samuel Page Building trust and credibility with your audience is a key requirement of any firm. Those you do business with need to know that you...
Dec 30, 2021 Paul Andrews on Passle best practice By Passle Admin Below is a link to the video version of our latest podcast with Paul Andrews, Managing Director and Editor-in-Chief at Family Business...
Dec 30, 2021 Passle Suggestion tool - Listen, Suggest, Share - all via mobile app By James Barclay Sales, customer service, client success - any client-facing people - often know more about your customers needs, challenges and demands...